Services
I support companies when digital topics have become too important to run on the side: CRM structure, AI workflows, process automation, custom software, e-commerce and operational project leadership.
Five service areas
Many companies test AI, tools and automation without a clear decision on what will actually create value. I analyze processes, data and goals and turn them into a roadmap that can be implemented.
A CRM creates little value if it only stores contacts. It has to show who is doing what with which customer, which tasks are open and where processes break down.
AI becomes valuable when it is embedded into existing workflows. I build workflows that help teams process email, documents, research, CRM actions, summaries and reporting faster.
Through WebTec Solutions, internal tools, portals, interfaces and process platforms are built where standard software is too rigid or too expensive.
My e-commerce and performance background means I look at digital sales channels through demand, conversion, processes, product data and measurable results.
Relevance
My work is useful when CRM, AI, e-commerce, software or automation gets stuck internally and someone needs to connect business, teams, technology and execution.
How I work
I review processes, systems, data, goals and bottlenecks.
I sort topics by impact, effort, risk and business value.
I define concrete next steps instead of abstract strategy papers.
I support sprints, coordinate partners and bring digital topics into daily work.
In 20 minutes we can clarify whether CRM, AI, custom software, e-commerce or operational project leadership is the right lever now.
